 You Also Need A 'Customer Service Mindset' |
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Many people think of Customer Service as "being nice to Customers" or "The Customer is always right." That's part of it — but it's far from enough to be seen by Customers as delivering Remarkable Customer Service. It's necessary, but not sufficient.
In addition to being nice, the small business needs a coordinated, orchestrated, comprehensive approach to all dimensions of the Customer experience. It's a much larger view of the Customer interface than simply the brief moment of contact. In popular literature, it's called being "Customer-centric" — putting your Customer at the center of your business structure and building every facet and detail of the business so as to create, delight and retain them. |
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Our purpose is to help small businesses, institutions and agencies deliver remarkable Customer Service which results in improved profit, Customer satisfaction and loyalty. |
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PO Box 617468 • Orlando, FL 32861 • 407-668-6466
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